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The story behind the triangular chips

Doritos, the famous triangular tortilla chips coated with flavorful spices, has a long and colorful history dating back to the mid-20th century. With its distinctive crunch and bold flavors, Doritos have become one of the most loved snacks in the world. Let’s take a look at the fascinating journey of Doritos, from its humble beginnings to its status as an icon in the snack world.

The story of Doritos begins in 1964, when Frito-Lay, a subsidiary of PepsiCo, introduced the very first Doritos chips. Originally, Doritos were made from excess tortilla dough, which was seasoned, fried and cut into the distinctive triangular shape. The original flavor was simply seasoned with salt, but new and bold flavors were soon introduced to meet consumers’ taste preferences.

Over the years, Doritos has introduced numerous varieties and flavors, including Nacho Cheese, Cool Ranch, Spicy Sweet Chili and Flamin’ Hot. This diversity of flavors has helped Doritos appeal to a wide audience, from lovers of spicy food to fans of more traditional flavors.

Besides its signature flavors, Doritos is also known for its bold marketing campaigns and collaborations. With iconic commercials and innovative promotions, Doritos has left a lasting impression on pop culture and the world of advertising.

But Doritos is more than just a snack; it is a symbol of fun, adventure and community. Whether a spontaneous snack break with friends, a favorite treat during a movie night or a crunchy addition to a party, Doritos brings people together and creates unforgettable moments.

In short, Doritos is not just another snack; it is an icon, a legend and an essential part of the snacking world. With its unique flavors, bold marketing and timeless appeal, Doritos will continue to shine as one of the world’s best-loved snacks for many years to come.

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