More than just an energy drink

In the vibrant world of sport, there is one name that always tops the list when it comes to groundbreaking performance and unparalleled energy: Red Bull. This iconic brand, known for its energy drinks, not only has an impressive presence on the Formula 1 circuit, but also has an extensive portfolio of football clubs and athletes around the world.

The story begins on the racetrack, where Red Bull Racing is a true powerhouse in Formula 1. Ever since its inception in 2004, Red Bull Racing has made its mark on the sport, with legendary drivers such as Sebastian Vettel, Daniel Ricciardo and Max Verstappen leading the team to the top. With innovative technologies and an unprecedented passion for speed, Red Bull Racing has established itself as one of the most feared and respected teams in the paddock.

But Red Bull’s influence extends beyond the racetrack. The brand also has a strong presence in football, with clubs like RB Leipzig in Germany and Red Bull Salzburg in Austria enjoying huge success in national and international competitions. These clubs are characterised by their bold style of play and their ability to develop young talent, which fits perfectly with Red Bull’s philosophy of pushing boundaries and exploring new horizons.

In addition to team sports, Red Bull also sponsors individual athletes who excel in their fields. From extreme athletes such as skateboarders and snowboarders to freestyle footballers and surfers, Red Bull supports athletes who dare to dream and follow their passion. Through events, sponsorships and unique projects such as the Red Bull Stratos jump, in which Felix Baumgartner jumped from the stratosphere to earth, Red Bull has created a community of adventurers and pioneers who continue to push the boundaries of human possibility.

In essence, the story of Red Bull and its involvement in the world of sport tells a story of ambition, courage and boundless energy. Whether on the track, field or arena, Red Bull continues to set the standard for what is possible and inspires athletes and fans around the world to achieve the impossible.

Fun Fact

Red Bull Racing set an incredible record in 2019 by completing a pit stop by Max Verstappen in 1.82 seconds.